I am not sure if you remember, but Sylvia and I had the opportunity getting an exklusive inside into the World of Jaeger-LeCoultre. A few information about the brand: Jaeger-LeCoultre is a major player in watchmaking since the 19th century. In 2013 Jaeger-LeCoultre is celebrating 180 years of continuous development around its founder’s original workshop. This anniversary will be commemorated by the introduction of some exceptional timepieces, as well as the holding of exclusive exhibitions and events around the world.
The adventure began in 1833 when self-taught watchmaker Antoine LeCoultre set up his own workshop after inventing a pinion-cutting machine. This invention was to be followed by dozens of others, as well as hundreds of patents, each of which contributed to forging the international reputation of Swiss watchmaking. The small workshops grew so fast that it was soon nicknamed the “Grande Maison” in the Vallée de Joux. By 1888, the Manufacture already employed around 500 watchmakers, technicians and artists.
Over the past 180 years, Jaeger-LeCoultre has created and produced over 1,200 different calibres and filed more than 400 patents. The Grande Maison has a number of world firsts to its credit, along with superlative achievements and legendary watches such as the Reverso, the Duoplan, the Memovox, the Polaris, the Gyrotourbillon 1 and 2, the Duomètre line, as well as the perpetual Atmos clock. Today, over 1000 people work within the Manufacture and master all the forms of expertise required to make this brand one of the most inventive in the watch industry.
So, it has been quite an honor to learn more about such a legendary brand. After all, how often does one get the chance to experience such an impressive watch manufacturer first hand?
Along with my sister I was able to learn more about the craft and the process of watchmaking and see the culture and history of Jaeger Le-Coultre in Geneva recently.
It has been an impressive two days trip, that has been organized for the two of us and along that trip, we got to enjoy some of the most extensive insights into the craft of Jeager Le-Coultre that we possibly could have hoped for.
The very first day of our trip was an overall relaxing experience. After our arrival in Geneva in Switzerland, we spent the night at the La Reserve Hotel. A visit to the Mamco Museum in Geneva has been arranged for us and it was a beautiful opportunity for Sylvia and me- we both love visiting museums. In the end of that day we had a spectacular dinner, that gave us the opportunity to meet the PR.
On the second day a car picked us up at the hotel and we headed towards the Jaeger Le-Coultre manufactory. The manufactory itself lies just outside of Geneva. Once there, we got to enjoy a private tour, where we were being presented with all the important steps in producing the magnificently well crafted Jaeger Le-Coultre watches.
Gaining insight into such an exclusive, interesting, and exciting process surely was quite the unique experience – and one that we are likely to remember for the rest of our lives.
We felt in absolute awe of this overwhelming experience and could not have been more honored. Ourselves tiny little cogs in the precise machinery that produces world class watches.
What has amazed me the most, was the history and the craftsmanship that go into every single Jaeger Le-Coultre watch. Producing such an instrument of precision is more than mere manual labor, it is a form of art, that requires patience, long hours and a certain refined skill, which is rare to find these days.
It has been a remarkable pleasure to get to stay in Geneva with Jaeger Le-Coultre and I enjoyed every moment of the two days trip.
In May, Jaeger Le-Coultre will take us to Antibes – needless to say, I cannot wait to see what adventures awaits us.